FACTORS INFLUENCING THE DEVELOPMENT OF POSITIVE IMAGE OF PUBLIC OFFICERS
Arsamurzaev A.I.
Master’s student of the North Caucasus Institute-Branch of the Russian Presidential Academy of National Economy and Public Administration
Kuliev F.M.
Doctor of Historical Sciences, Professor, Head of the Department of History, Law and Humanities. North Caucasus Institute-RANEPA
Abstract. The author of the article examines the factors that influence the formation of a positive image of civil servants in the Russian Federation. It was noted that for the formation and development of a positive image, civil servants must, along with professional skills and competencies, possess developed communicative competencies, a manner of good communication.
Keywords: positive image, public administration, civil servant, mass media, professionalism, competence,
communication skills.
Volume 6, Issue 2(22) p. 6-9 PDF